High Point Market Style Report July 2015 USA Camilia Armoire Article PRESS by Koket
  • High Point Market Style Report  July 2015 cover by Koket
High Point Market Style Report | July 2015 | USA
  • The Feminine Edge
  • This trend feels like a breath of fresh air to rne. After the long, strong staying power of the contemporary look, with its hard lines and lack of detail, I'm excited to see things loosening up. The feminine edge, with its flowing lines, lovely curves and intricate details, signifies a return to the meaningful and sentimental in design.

    The return of the feminine is about adding the curveci line to the form. It's a soft cushion on a sofa instead of a tightly upholstered seat, or the subtle curved front of a chest instead of a flat front. And it's also about new colors - those pinks and purples - that I care so much about, and not just because I love them, but because they bring a breezy lightness in contrast to the super saturated colors I saw at previous Markets.

    This trend towards a softening of the elements is showing up across all the elements: colors, textures, and mixes of materials. We're finding them to be just ... prettier. They're more sparkly, shiny and delicate, and they give us a feeling of things being so much softer and easier. This is a trend that brings a gentle feeling, maybe because here, florals abound. And though I don't usually find myself using the word "pretty" all that often, this trend makes me want to. I lost count at how many times at Market I caught myself saying, "Oh, that's really pretty." "Pretty" makes me aware of the precious quality of something; it makes me want to take care of it, protect it, to be the guardian of that sofa or chest of drawers for years to come.

    One reason the feminine line is important, as a trend, is that it's so much easier to live with. It's not as hard, and it brings with it a level of warmth, comfort and familiarity. It's our mother's faded quilt, our grandmother's antique rug, those gently aged treasures that have been in the family for generations. Moving away from the clean starkness of contemporary allows this trend to express real personality, which is exactly what gives something its special quality. And shouldn't your home be the place to express yourself, rather than to look like everyone else? I love a good straight line, but to me, it's the interplay with a beautiful curve that I love even more. It keeps life interesting.

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