Explore the new Gucci ArtLab in Florence, Italy and prepare to be amazed… If you love Gucci, you definitely will love this. The new establishment is a testament to the incredible growth and high demand of Gucci products across the globe, and it is a fashion lover’s dream.
The lab exudes futuristic, whimsical ambiance that combines industrial craftsmanship and creative experimentations, focusing on Gucci’s fabulous array of leather goods and shoes. This ArtLab is a magical escape for any Gucci enthusiast or high fashion connoisseur.
Since Alessandro Michele was deemed creative director in 2015, the desire for the fashion house’s luxe designs has been growing exponentially. The Gucci ArtLab was modeled to facilitate the thirst for the delectable creations, spanning 37,000-square-meters and housing 800 of Gucci’s dedicated employees. The space is filled to the brim with vibrant, beautiful pieces from the new Gucci Décor homewares collection, and is located closely to the Gucci Headquarters in Florence’s metropolitan area of Casellina.
“The unveiling of Gucci ArtLab definitely represents one of the most remarkable achievements of Gucci’s unprecedented journey of the last three years, and one of the most significant industrial investments today in our country. It is a testament to our belief in creativity, artisanal craftsmanship, innovation and technology, and sustainability, and our bond with our territory.” -Marco Bizarri, President and CEO
“The perfect expression of the corporate culture that we have been building and nurturing within the company. It is the tangible expression of a place to learn skills and techniques, a workshop to generate ideas, and ideas are the lifeblood of culture.” -Marco Bizarri, President and CEO
All Images Courtesy of Vogue
Read more about Gucci ArtLab here !