19/Jan – 12PM – Hall 6
INFLUENCE MARKETING: A GROWING TREND
How to position yourself in terms of influence marketing? Who are influencers? What is the ROI for retailers? Do influencers
prompt sales growth?
Cyril Attias, fondateur & CEO / founder & CEO, AGENCEDESMEDIASSOCIAUX .COM
19/Jan – 4PM – Hall 6
CECILIE MANZ – DESIGNER OF THE YEAR
An Icon of Nordic style, from a seemingly infinite palette of materials she produces eclectic designs; her method however
always remains the same. Starting with sketches, she rapidly immerses herself in the manufacturing process and adapts her
Cecilie Manz, designer et fondatrice / designer and founder, STUDIO CECILIE MANZ
20/Jan – 11AM – Hall 6
BRANDING: “MAKING YOUR BRAND SHINE”
No one is better suited to build and personalize your brand than you are! Discover how to create a unique, personal, strong brand
that is a reflection of you.
Morgane Maugendre, coach & designer de marques / brand design, ÇA COGITE DANS LA BOÎTE, Labo / Lab
20/Jan – 11AM – Hall 7
AN ENCOUNTER WITH ROSSANA ORLANDI
An avant-garde oracle? A design explorer? How does Rossana Orlandi manage to stay constantly ahead of her time? We’ll find out during a conversation with Alice Stori Liechtenstein.
Rossana Orlandi, fondatrice / founder, ROSSANA ORLANDI Modératrice / Moderator: Alice Stori Liechtenstein, Commissaire Design Indépendant / Independent Design Curator
20/Jan – 3PM – Hall 6
ARCHITECTURAL DESIGN OF RETAIL STORES
Expressing the values of a brand through a unique customer experience, or, how an interior designer/architect translates and brings to life a brand platform, a product range, its merchandising, communications, digital integration, and more.
Dorothée Simon, co-fondatrice / co-founder, RENCONTREUNARCHI .COM & Adrien Pichol, architecte d’interieur / interior designer, REALITY AND FANTASY DESIGN
20/Jan – 4PM – Hall 7
Luca Nichetto, an Italian designer, founded his first agency in 2006 in Venice, and the second in Stockholm in 2011. He works withthe biggest international brands. Chinese design editor ZaoZuo entrusted him with the creative direction of his project for
production and distribution of products for the home.
Luca Nichetto, designer & fondateur / founder, NICHETTO STUDIO Modératrice / Moderator: Chantal Hamaide, journaliste / journalist
21/Jan – 11AM- Hall 6
PIMP MY ROOM: INSPIRATION FOR RETAIL
The digital world is shaking up home decor and forcing professionals to use newmethods to capture attention. Pimp my Room showcases products directly in consumers’ homes. Thus, inspiration allows for an enriched customer experience.
Olivier Dreano, directeur général /managing director, PIMP MY ROOM
21/Jan – 2PM – Hall 7
PARIS-KYOTO: THE DESIGN AND CRAFTSMANSHIP EXPERIENCE
For four years now, Ateliers de Paris have been working with companies in Kyoto in an enriching collaboration as part of the Kyoto Contemporary program: a collection of objects created using ancient craftsmanship,but with a new spin through the eyes of
young Parisian designers.
Pierre Charrié & Astrid Hauton, designers & Mitsuru Yokohama & Takuya Nomura, artisans d’art / craftpersons & Françoise Seince, directrice / director, LES ATELIERS DE PARIS Modératrice / Moderator: Sylvie Adigard productrice et journaliste / producer and journalist
Source: Maison et Objet 2018