Leandro Erlich Makes a New Installation For a Parisian Store

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The escalators of Parisian store Le Bon Marché appear to ighlighave been tied in a tangle in this installation by Argentian craftsman Leandro Erlich. Le Bon Marché, one of the city’s most renowned retail establishments, authorized the artist to build whatever he likes. Titled Under the Sky, Erlich changed the store’s inside into a fantastical world over the clouds – as a tribute to Paris’ sky.

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“What inspired me since the beginning of this project are the strongest architectural elements of the Bon Marché Rive Gauche – namely, the central escalator and the windows. These are emblematic elements of this place,” he said.

“For me, Le Bon Marché Rive Gauche is a space that challenges me as a universe in its own right. I think there is a kind of dream and ghost behind,” he continued. “This space is anchored in the city, but the enchantment it gives us transports us elsewhere. It is a space that offers things that are sometimes unexpected, but at the same time is part of everyday life for many city dwellers.”

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Established in 1852, Le Bon Marché Rive Gauche is to a great extent thought to be the primary retail chain on the planet. Past artistic partnerships incorporate Ai Weiwei’s immense sculptures in 2016, which saw legendary characters and animals introduced in the building’s windows, chambers and display.

Erlich’s installation will stay on display at the retail store until 18 February 2018.

Source: Dezeen

See also: TOM DIXON AND IKEA JOINED FORCES TO CREATE A HACKABLE PIECE

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